Kirkcaldy businesses are the first in Scotland to trade online using the award-winning shopping platform ShopAppy, thanks to a new community initiative – Love Oor Lang Toun.



ShopAppy Kirkcaldy, launched today (Monday 11 May 2020),  is a website which brings together the town’s businesses into one online marketplace.


The pilot project, which was made possible with financial support from Fife Council, gives shoppers a way to shop local during lockdown and beyond, helping support the Kirkcaldy economy by encouraging people to buy from local independent businesses.


The pilot project is open to businesses located in Kirkcaldy who can participate FREE of charge in the scheme for six months, thanks to Council funding.  After this period, it will cost businesses the equivalent of only £5 a week to participate.


Local businesses who would like to take part should email


Kirkcaldy is the ONLY location in Scotland currently offering the ShopAppy service and the project is being delivered by the newly formed Love Oor Lang Toun Group with support from Greener Kirkcaldy and Fife Council.


Love Oor Lang Toun, which is being established as a social enterprise to support, develop and promote the town centre, builds on previous work carried out by local partners, including the former BID, Kirkcaldy4All.


Suzy Goodsir of Greener Kirkcaldy said she was delighted to see Kirkcaldy leading the way nationally:  “We are excited to see ShopAppy Kirkcaldy go live, and the new Love Oor Lang Toun group supporting our town. This initiative will give local people a chance to really show their support for businesses in their town at a time of great uncertainty for the local economy.


“We urge everyone to have a look at ShopAppy Kirkcaldy, make a purchase and support local, not only in lockdown, but beyond.”

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